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MessaggioInviato: dom ott 01, 2017 4:44 pm 
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Non sono d’accordo, in Cina anche i late comers come Ford hanno avuto successo. La casa dell’ovale blu ha iniziato la produzione in Cina nel 2006 ed adesso vende 1,8 milioni di auto l’anno. Naturalmente non tutti riescono a sfondare, anche se guardiamo all’ interno degli stessi gruppi. In casa FCA Fiat in Cina è un disastro senza fine mentre Jeep sta procedendo bene.
Nel gruppo RNM là Regie va male mentre Nissan ha sbancato, Mitsubishi aveva nei primi anni 2000 una quota del 5%, ormai sono nella polvere.
In India solo Hyundai e in parte Renault sono riuscite a stabilirsi con una certa forza mentre Honda, Gm, Ford, Toyota, Nissan, Vw e FCA hanno fallito alla grande gli obbiettivi.
Un gruppo con ambizioni globali come Vw non può permettersi di essere contente con il 2% del mercato indiano ( il quale entro il 2025 dovrebbe diventare il terzo al mondo) ma non può neanche credere di vendere Polo a 15.000 euro.


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MessaggioInviato: dom ott 01, 2017 5:01 pm 
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metto i dati H1 - vw vende più del doppio del secondo.
non è messa bene come maruti in india, sicuro.... ma è messa molto bene nel mercato (poi dovremmo aggiungere audi e skoda, per altro)

i numeri in Cina, per altro, sono da CAPOGIRO.



Model 2017-H1 2016-H1 Change 2016-H1 rank
1 Volkswagen 1.466.713 1.438.953 1,9% 1
2 Honda 650.732 517.259 25,8% 6
3 Toyota 573.890 526.945 8,9% 4
4 Buick 552.222 568.902 -2,9% 2
5 Changan 532.763 563.906 -5,5% 3
6 Geely 531.572 288.676 84,1% 14
7 Nissan 477.494 429.806 11,1% 7
8 Baojun 403.872 330.801 22,1% 10
9 Haval 394.540 378.719 4,2% 9
10 Ford 381.829 425.372 -10,2% 8
11 Dongfeng 304.364 316.869 -3,9% 11
12 Hyundai 301.277 522.769 -42,4% 5
13 Wuling 265.963 303.896 -12,5% 13
14 Audi 251.832 275.911 -8,7% 16
15 GAC 250.878 166.020 51,1% 21
16 BAIC 243.398 311.052 -21,8% 12
17 Chevrolet 233.585 217.752 7,3% 17
18 Chery 227.289 184.580 23,1% 20
19 Mercedes-Benz 219.790 146.801 49,7% 24
20 BMW 184.989 142.193 30,1% 26
21 BYD 182.675 214.381 -14,8% 18
22 SAIC Roewe 171.995 71.493 140,6% 34
23 Mazda 152.182 114.553 32,8% 29
24 Skoda 151.903 151.899 0,0% 23
25 Kia 129.671 285.590 -54,6% 15
26 Huansu 120.166 132.637 -9,4% 27
27 JAC 113.167 187.708 -39,7% 19
28 Jeep 106.316 51.774 105,3% 36
29 Zotye 105.091 146.730 -28,4% 25
30 Peugeot 102.199 161.430 -36,7% 22
31 FAW 85.000 78.061 8,9% 33
32 Cadillac 81.132 40.897 98,4% 40
33 Haima 71.637 101.236 -29,2% 30
34 Soueast 68.371 47.489 44,0% 37
35 Venucia 64.082 53.649 19,4% 35
36 SAIC MG 61.611 38.195 61,3% 42
37 Leopaard 59.543 43.664 36,4% 38
38 Suzuki 55.451 83.551 -33,6% 32
39 Mitsubishi 55.151 20.613 167,6% 50
40 Hawtai 48.947 37.826 29,4% 43
41 Brilliance 46.627 97.396 -52,1% 31
42 Citroën 45.630 124.100 -63,2% 28
43 Lifan 43.717 34.112 28,2% 45
44 Volvo 38.991 31.831 22,5% 46
45 Renault 37.460 8.193 357,2% 58
46 Karry 36.560 35.484 3,0% 44
47 Jiangling 32.399 5.746 463,9% 60
48 SWM Motor 30.545 0 New
49 Jinbei 28.735 38.989 -26,3% 41
50 Land Rover 28.183 20.901 34,8% 49
51 Hanteng 27.416 0 New
52 Changhe 25.040 27.620 -9,3% 47
53 Landwind 23.500 43.118 -45,5% 39
54 Borgward 21.547 0 New
55 Zhi Dou 18.718 3.434 445,1% 62
56 Bisu 16.270 0 New
57 Yema 14.954 16.683 -10,4% 53
58 Foton 13.054 4.004 226,0% 61
59 Infiniti 12.811 11.672 9,8% 54
60 SAIC Maxus 12.371 7.868 57,2% 59
61 Enranger (Yingzhi) 11.046 18.637 -40,7% 52
62 Jaguar 8.501 0 New
63 Luxgen 8.371 21.415 -60,9% 48
64 Qoros 5.962 9.972 -40,2% 55
65 Great Wall 5.789 19.083 -69,7% 51
66 Acura 5.602 0 New
67 Wey 3.166 0 New
68 DS 3.133 8.715 -64,1% 57
69 Jonway 2.641 2.739 -3,6% 63
70 Huasong 2.203 1.519 45,0% 66
71 Fiat 1.992 9.069 -78,0% 56
72 Qiteng 1.706 1.823 -6,4% 65
73 Jiangnan 1.196 2.650 -54,9% 64
74 Denza 956 893 7,1% 67

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MessaggioInviato: mer ott 18, 2017 9:08 pm 
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Neuer Anlauf bei Budget Cars für Schwellenländer:
Volkswagen will endlich mit Billigautos punkten

Volkswagen startet einen neuen Versuch, mit Billigautos Schwellenländer zu erobern. In Indien sollen ab 2020 Budget Cars für rund 5000 Euro vom Band laufen, in China sind laut einem Bericht neue günstige SUVs geplant.
Von Gerhard Mauerer

Volkswagen-Chef Matthias Müller: Er hofft darauf, dass sein Unternehmen mit der neuen Strategie "hoffentlich erfolgreicher sein" wird. (Foto: Volkswagen

Volkswagen startet einen neuen Versuch, mit Billigautos in Schwellenländern zu punkten. Aus der geplanten Kooperation mit dem indischen Tata-Konzern wurde zwar nichts. Nun will Volkswagen selbst zwei preisgünstige neue Modellgruppen entwickeln, erfuhr das "Handelsblatt" aus hochrangigen Konzernkreisen.
Volkswagen-Chef Matthias Müller will dem Bericht zufolge mit den neuen Autos endlich den Einstieg ins Budget Car-Segment schaffen. Entsprechende Pläne hatten die Wolfsburger schon öfter, erfolgreich umgesetzt wurden sie bislang nie. Vor den Gesprächen mit Tata hatte VW etwa auch über Suzuki den großen Sprung in Indien geplant, doch auch daraus war nichts geworden. Suzuki ist über die Tochter Maruti Marktführer in Indien.
Momentan liegt Volkswagens Marktanteil in Indien bei mageren 1,5 Prozent. VWs Indien-Chef Steffen Knapp hatte erst am Wochenende gesagt, VW wolle diesen Anteil verdoppeln. Dies wird jedoch kaum ohne Billigautos funktionieren. Günstige Autos für um die 5000 Euro Neupreis gelten für Indien als der Schlüssel zum Erfolg. Dabei müssen die Deutschen auch lernen, über ihren eigenen Schatten zu springen. Bei früheren Plänen wollten die Ingenieure nicht auf gewohnte Standards verzichten. Dadurch wurden die Autos dann aber schnell wieder zu teuer für den Verkauf in den Zielmärkten.

Skoda soll federführend sein

Das Marktpotenzial in Indien gilt als enorm. Derzeit werden dort zwar weniger Neuwagen pro Jahr als in Deutschland verkauft. Mittelfristig wird jedoch erwartet, dass Indien nach China und den USA zum drittgrößten Neuwagenmarkt der Welt wird. Autoanalyst Arndt Ellinghorst von der Beratungsfirma Evercore ISI sagte dem "Handelsblatt": "Mit seinem geringen Motorisierungsgrad und der hohen Bevölkerungszahl bietet Indien auf längere Sicht sehr gute Chancen."
Der Zeitung zufolge soll Skoda federführend bei der Indien-Offensive sein. "Erste Gespräche mit Lieferanten wurden geführt, und in Kürze werden wir auf Basis des Ergebnisses unserer Analyse Entscheidungen treffen“" sagte Skoda-Chef Bernhard Maier dem "Handelsblatt". Eine bestehende Modellplattform soll demnach abgespeckt werden, um ab dem Jahr 2020 Billigautos für rund 5000 Euro in Indien zu bauen. Skoda könnte demnach von dem Billigauto zwischen 400.000 und 500.000 Stück pro Jahr produzieren.
Bei Skoda sucht man dem Bericht zufolge bereits eifrig nach Möglichkeiten, die vergleichsweise teure europäische Technik abzuspecken. Allrad wird es demzufolge beispielsweise nicht geben. Allerdings darf es zu billig auch nicht sein. Platzhirsch Tata war der Zeitung zufolge mit seinem Budget Car Nano nicht zuletzt gescheitert, weil es selbst für Indien zu billig daherkam.


Tata Nano: Er wirkte selbst für den niedrigen Preis zu billig. (Foto: Tata)
Müller: "Werden hoffentlich erfolgreicher sein"

Produziert werden müsste das Volkswagen-Billigauto aus Kostengründen auf alle Fälle vor Ort. Zwei Produktionsstätten hat Volkswagen bereits in Indien. Jedoch müssten laut "Handelsblatt" zunächst mindestens 200 Millionen Euro investiert werden, um die Produktion eines Billigautos vorzubereiten.
Bei Skoda rechnet man dem Bericht zufolge damit, dass der Bau des Billigautos noch 2017 beschlossen wird. Und VW-Chef Matthias Müller hatte erst auf der IAA gegenüber indischen Medien gesagt: "Mit unserer neuen Strategie werden wir hoffentlich erfolgreicher sein."
Auch in China will VW dem Bericht zufolge in Niedrigpreissegmente vordringen. In China soll es demnach zwei günstige neue SUVs zwischen 8000 und 10.000 Euro geben, die mit dem chinesischen Partner FAW gebaut werden sollen. In dem boomenden Segment der günstigen SUVs ist VW bislang nicht vertreten. Das "Handelblatt" zitiert einen VW-Manager: "Von 2019 an soll die Lücke geschlossen werden." Die neuen Modelle sollen unter einem neuen Markennamen angeboten werden, um das VW-Image, das in China Richtung Premium geht, nicht zu verwässern.

"Auch Exporte denkbar"

VW-Markenchef Herbert Diess hat dem Bericht zufolge seinen Ingenieuren Freiraum gegeben, um die deutschen Standards abzuspecken und so Kosten zu sparen.
Mit Indien und China soll dann aber noch lange nicht Schluss sein mit der Billigauto-Offensive. "Zukünftig sind auch Exporte denkbar", bestätigte Skoda-Chef Maier der Zeitung.


Vw prova per la 190.000.000 volta l’offensiva low cost, della serie con calma.
Handelsblatt rivela che i piani di sviluppo sarebbero ben avanzati grazie al lavoro di Skoda. Inizialmente le vendite sarebbero concentrate in Cina e in India. Nel primo paese Vw offrirà a partire dal 2019 4 modelli low cost ( hatchback, berlina più due suv) con un marchio separato e prezzi da 8.000 euro.
In India invece ci sarà una citycar tipo Renault Kwid a partire da 5.000 euro.
Sarà l’ ennesimo fallimento? :mrgreen:


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MessaggioInviato: gio ott 19, 2017 10:55 am 
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Ormai sta storia fa il paio con il modello del rilancio di Alfa Romeo :ridi


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MessaggioInviato: mer mar 07, 2018 8:55 pm 
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Skoda gears up for India expansion and e-vehicle push
Skoda, the Czech arm of Volkswagen, wants to conquer the booming Indian car market. In an exclusive interview, CEO Bernhard Maier revealed his investment plans in electric cars and automation.
By
Stefan MenzelStefan Menzel Stephanie Ott
Published on
March 5, 2018 10:13 pm
Bernhard Maier neuer Skoda-Vorstandsvorsitzender
Skoda's CEO is hitting the gas pedal. Source: dpa
Skoda’s CEO Bernhard Maier has an ambitious vision for the company’s future. Volkswagen’s Czech arm wants to conquer the Indian car market on behalf of the VW group. “We could start selling cars in India in early 2021,” Mr. Maier told Handelsblatt in an exclusive interview. “In a first step, we are planning a production of more than 300,000 cars per year,” he said.

Skoda is developing a platform for Volkswagen, which is set to produce affordable and smaller cars targeted for the Indian market. Volkswagen owns production sites in India, where Skoda is planning to produce these vehicles. “We will only be able to stay within our budget by producing them on site in India,” Mr. Maier said. In the long term, the VW Group wants to gain a market share of 5 percent in India.

It is not an easy undertaking, as competition is fierce in India, the 58-year-old admitted. Volkswagen has been unsuccessful twice in trying to secure a partner in India for budget cars. In August last year, talks collapsed between VW and India’s Tata Motors about jointly producing a car for customers in India and beyond. An earlier alliance with Japan’s Suzuki Motor Corp failed in 2015.

“We are aware of our responsibility and will continue to contribute to the reduction of emissions through clean and innovative technologies.”
Bernhard Maier, CEO, Skoda
Foreign carmakers like Volkswagen are trying to break into one of the biggest and most promising car markets. India could become the world’s third-largest car market by 2020 after China and the United States. Three million cars are sold annually in the world’s second most populous nation, but this number could rise to six million within a few years.

Maruti Suzuki dominates the Indian car market with an impressive market share of 49.6 percent followed by Hyundai Motor India, Mahindra & Mahindra and Tata Motors, according to the Society of Indian Auto Mobile Manufacturers (SIAM).

While inexpensive smaller models are particularly popular in developing countries like India, Mr. Maier suggested that a price point of $5000 per car could be difficult to meet. As technical requirements in terms of emissions and safety are tightening in India, so will costs. “The exhaust and safety standards in India will be closely tied to European levels in 2021,” Mr. Maier said.

Speaking of emissions: Volkswagen’s Dieselgate scandal also had an impact on Skoda. But Mr. Maier is convinced: “Diesel has a future, there’s no doubt. For frequent travelers on long journeys, the diesel remains worthwhile.” But, he added, “natural gas and affordable hybrid systems are interesting alternatives.”

The recent landmark ruling allowing German cities to ban diesel vehicles has led to “great uncertainty” among people who are dependent on their car every day, he added. “Regardless of this, we are aware of our responsibility and will continue to contribute to the reduction of nitrogen oxide and carbon dioxide emissions through clean and innovative technologies,” Mr. Maier said.

Taking this into account, Skoda is currently hashing out details for the biggest investment program in the company’s history: an electric car expansion. “We will invest €2 billion ($2.46 billion) in electric mobility and automation over the next five years,” Mr. Maier told Handelsblatt. By 2025, Skoda will offer 10 different e-vehicles, he said.

Skoda, headquartered in Mladá Boleslav, is the biggest company in the Czech Republic. Currently, it produces about 1.2 million vehicles a year at 15 sites. By the middle of the next decade, this number could rise to 2 million, Mr. Maier said.

India is not the only market Skoda is focusing on. Mr. Maier said Skoda planned to double car sales in China to 600,000 by 2020. SUVs are gaining popularity in China, where the segment grows at a higher rate than in Europe. That is why Skoda will launch two new SUV models in China. The country is already the biggest market worldwide for the company.

Adesso che Skoda ha preso le redini del progetto low cost dal marchio Vw le cose si muovono finalmente. Skoda lancerà nel 2021 due modelli low cost ( 5 porte e suv ) con il proprio marchio e 2 con il marchio Vw. La base sarà l’MQB A0 molto impoverito.


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MessaggioInviato: gio mar 08, 2018 8:04 am 
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Ma non hanno già la Rapid?


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MessaggioInviato: gio mar 08, 2018 9:24 am 
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cometa rossa ha scritto:
Ma non hanno già la Rapid?

Quella è global, non lowcost (anche se la sostanza c'è tutta, non è diversa da una Tipo).

Comunque resto del parere che VW abbia buttato alle ortiche l'idea vincente di Dacia; Skoda è (ri)nata come marca lowcost, solo che l'hanno pian piano imborghesita, rivedendo i listini al rialzo. Chi comprava Fabia prima serie, ora compra Sandero/Duster (ne conosco almeno 5), e noi stessi eravamo indecisi tra le 2 quando abbiamo scelto la babbo mobile.

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MessaggioInviato: gio mar 08, 2018 9:32 am 
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paolocabri ha scritto:
cometa rossa ha scritto:
Ma non hanno già la Rapid?

Quella è global, non lowcost (anche se la sostanza c'è tutta, non è diversa da una Tipo).


Più che altro dovrebbero venderla "low cost" ma non lo fanno

Cita:
Comunque resto del parere che VW abbia buttato alle ortiche l'idea vincente di Dacia; Skoda è (ri)nata come marca lowcost, solo che l'hanno pian piano imborghesita, rivedendo i listini al rialzo. Chi comprava Fabia prima serie, ora compra Sandero/Duster (ne conosco almeno 5), e noi stessi eravamo indecisi tra le 2 quando abbiamo scelto la babbo mobile.


Il "problema" è che skoda è sempre stato un marchio "in", è stato il periodo comunista a renderlo come ce lo ricordiamo noi a fine anni '80. Appena è stato riposizionato come in passato, ovvero prodotti molto buoni e completi venduti al giusto, ha fatto il botto con mega utili per il costruttore. Riportarlo low cost sarebbe un errore, secondo me, pur capendo benisismo il tuo discorso


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MessaggioInviato: gio mar 08, 2018 9:35 am 
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per assurdo il marchio nato per essere low cost sarebbe proprio VW..

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MessaggioInviato: gio mar 08, 2018 9:43 am 
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ste79 ha scritto:
per assurdo il marchio nato per essere low cost sarebbe proprio VW..


Sulla nuova T roc si stanno adeguando, gli interni di una skoda sono fatti meglio :P


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MessaggioInviato: gio mar 08, 2018 10:05 am 
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Partiamo da una semplice verità: il gruppo VW non è capace di sviluppare auto low cost. Purtroppo per loro per non rimanere indietro in molti mercati sono costretti ad attrezzarsi. Skoda fa soldi a palate, registra margini superiori ad Audi, ci si chiede perché debba buttarsi nel segmento low cost con la certezza che nei primi anni i modelli lanciati saranno in perdita. In India non ce la faranno a sfidare Suzuki, Hyundai e Renault nei price brackets tra i 5.000 e i 7.000 euro però hanno deciso che le Polo e Fabia impoverita non sono adatte al mercato.
Renault ottiene profitti elevati sa Dacia, Vw è ancora alla fase di sviluppo. Però avevano il V10 tdi :piangi2


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MessaggioInviato: mar mar 13, 2018 5:34 am 
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The Volkswagen Group board is set to give the go-ahead for an estimated €1 billion (approximately Rs 8,000 crore) investment by its Czech subsidiary, Skoda Auto, to revive its operations in the Indian market. The revival plan is known internally as ‘India 2.0.’ Autocar India had first reported Skoda’s plans to take the lead in developing products for the VW Group, for India and emerging markets. An official announcement is expected to be made later this month, which will officially put Skoda in charge of the VW Group’s India operations.

As a first step, Skoda is likely to take over VW’s Chakan plant, which will be the production base for a slew of future high-volume models Skoda plans to develop. However, according to company sources, the transfer of the Chakan plant from Volkswagen to Skoda could face hurdles due to complicated structural issues between the two companies that would first have to be resolved.

A large part of the proposed investment would be used for retooling the Chakan plant and building a new production line to manufacture cars built on the MQB platform, the current global architecture that underpins almost all small and mid-size VW Group cars. A new engine plant - to manufacture MPI and TSI derivatives of the EA211 petrol engine family - is also likely to be a part of the fresh investment.

The MQB production line will be built in parallel to the existing line that will continue to produce cars built on the older PQ25 platform, such as the Skoda Rapid, Volkswagen Vento, Ameo and Polo. However, the older model range will eventually be phased out by around 2020 and be replaced by a fresh model line-up, built on the MQB platform, which will include - for the first time - a mid-size SUV, followed by a sedan and a hatchback for each of the respective brands.

The first model for both, VW and Skoda, will be a mid-size SUV that’ll rival the Hyundai Creta. Speaking exclusively to Autocar India on the sidelines of the Geneva motor show, Oliver Stefani, Skoda’s head of design, hinted that the SUV could borrow design cues from the Vision X concept, a compact SUV positioned below the Kodiaq and Karoq. “What we are looking at is a car that will draw inspiration from the Vision X, but, after my recent visit to India, I have realised we would need to offer more space in the rear”, said Stefani.


Styling of Skoda's Creta rival likely to mirror that of the Vision X concept.
The VW equivalent for India is likely to mimic the VW T-Cross’ design, but in the quest to dramatically reduce costs - a prerequisite for entering the Indian market - the Skoda and VW SUVs could share some body panels. Talking exclusively to Autocar India, VW’s global head Herbert Diess, said “It is common for us to share some body panels, like just the side body panels and still have products that look very different.”


Volkswagen's mid-size SUV for India will borrow design cues from the T-Cross.
What’s clear is that there will be no more ‘badge-engineered’ products like the Skoda Rapid and VW Vento, and each brand will get products that are clearly differentiated with their own distinctive design.

The next-generation Vento and Rapid, which have been long overdue, are expected soon after the mid-size SUV. Again, these will be all-new cars donning a completely new look. The current Vento has been criticised for looking too understated, and it’s likely that the next-gen model will be designed with more flair to suit local tastes.

The VW and Skoda hatchbacks will come last as – for them to be profitable at the lower price point they’d be pegged at – they need to be produced in large volumes with a high level of local content.


VW will reduce the length of the latest generation Polo to under four metres for India.
This would mean expanding and upgrading the dealer network for higher sales and focusing on deep localisation to drive costs down, which takes time. The VW hatchback will essentially be the latest-gen European Polo but snipped to under four metres in length to get the ‘small car’ tax advantage. For Skoda, the hatchback could mean the return of the Fabia, which was discontinued in 2014.

A new range of petrol engines - starting with a 1.0-litre naturally aspirated (MPI), three-cylinder motor developing a modest 76hp - are expected to power the next-gen Polo and Skoda hatch. In fact, this new engine just made its debut in the current Polo. The four-cylinder 1.2 TSI that powers the current Vento is likely to be replaced with a more efficient three-cylinder 1.0 TSI turbo-petrol developing 115hp. The 1.0 TSI will also finally replace the Rapid’s ageing 1.6 MPI petrol (EA111).


Skoda could bring the Fabia back to India; it had been discontinued back in 2014.
A big challenge will be the lack of a diesel engine for some of these new-generation cars. VW’s decision to not upgrade the 1.5-litre EA189 diesel motor (which was at the heart of the diesel scandal) to BS-VI standards will, in effect, spell its demise after the new emission norms come into play in April 2020. The only locally produced diesel engine option for the entire VW Group after 2020 will be the 2.0-litre, four-cylinder EA288, which will be a good option for the mid-size SUV but not for the mid-size sedans and hatchbacks that need a small-capacity diesel motor.

With no replacement for the EA189 1.5 diesel being developed, both VW and Skoda will have a petrol-only option for their smaller cars. This would limit sales to an extent, as the market share for small diesel cars in India, though shrinking, will still be substantial. To find more volumes, VW and Skoda India will increase their focus on export markets as well.

This new innings for Skoda, in India, means life has come full circle for the Czech carmaker. It was the lead brand for the VW Group when it first came to India, in 1999, and after nearly 20 years, it’s entrusted with that responsibility again. But, it’s not a done deal till the VW Group board finally signs off the ‘India 2.0’ project.


Autocar ha svelato con dovizia di particolari il piano del gruppo Vw per il mercato indiano. Come già annunciato Skoda ha preso il comando e a breve assumerà il controllo della fabbrica di Pune. L’offerta si articolerà su 6 modelli low cost 3 per Skoda e 3 per Vw, saranno tutti di segmento B con una variante suv, una hatchback e una berlina a 4 porte. L’inizio della commercializzazione è previsto per il 2018. Pur di risparmiare le auto dei 2 marchi condivideranno molti pannelli :armi poi per sfruttare gli incentivi fiscali tutt’e questa vetture non saranno più lunghe di 3,99 mt. Basta ricordarsi quel mostro della Vw Ameo e si capisce come faranno.


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MessaggioInviato: mer mag 02, 2018 11:11 am 
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Mumbai: Skoda Auto India Pvt. Ltd, tasked by parent Volkswagen AG to lead the group’s India operations, will present an ambitious India investment plan of more than 1 billion euros to the German company’s board in two-three weeks.

If approved, this will be the largest inflow of foreign direct investment (FDI) into the Indian auto sector.

Skoda India seeks to create the Volkswagen (VW) group’s first engineering centre in India and simplify the business structure of the group in the country, according to two people aware of the development.

The company also seeks to build at least six new body styles on the MQB (Modular Transverse Matrix) platform and develop India as an export base for such models, the two people cited above said, requesting anonymity.

The VW board will evaluate the strategy and take a decision within two months, said one of the two people with direct knowledge of the matter.

“Skoda has been entrusted with the responsibility of driving VW Group operations in India and Russia. According to that, the Indian team has prepared a business plan that proposes to invest more than €1 billion in India—the single largest such investment in the sector,” the person said.

Graphic: Naveen Kumar Saini/Mint
Click here for enlarge
Email queries sent to Skoda India did not receive responses till press time.

Seeking to drive greater volume on a global level, VW, at the end of 2016, decided to task the local subsidiary of the Czech carmaker with the entire re-development of the MQB platform—the current global architecture that underpins almost all small and mid-size VW group cars—for developing countries, including India. Mint reported this first in August.

The move was result of a feasibility study that VW had conducted on its partnership with Tata Motors Ltd, which was later called off.

Skoda has not really picked up pace in the Indian car market after debuting more than 15 years ago.

According to data provided by industry body Society of Indian Automobile Manufacturers (Siam), Skoda India clocked a mere 17,387 units in FY18 sales, an increase of 26.8% from a year ago. In comparison, India’s luxury car market leader Mercedes-Benz India Pvt. Ltd sold 15,330 units during the period.

Volkswagen India Pvt. Ltd sold 45,329 units in the fiscal year gone by, a decline of 22.5% from a year ago.

At least six new body styles will be developed by Skoda India, starting from the B-segment, according to the new business plan, Mint has learned. These include small cars such as the Hyundai i20, Suzuki Swift and Skoda’s own Fabia.

While some of the new brands will be introduced based on the MQB platform, the plan is to retain the premium models of both Skoda and Volkswagen. The new models will have “significantly different styling” so that they can be used by both Skoda and Volkswagen.

There are also plans to simplify the structure of VW group companies in India, as the current structure does not give complete authority to any of the group’s Indian subsidiaries such as VW, Skoda or Audi. While these subsidiaries have their independent sales and service units, they share two manufacturing units in Aurangabad and Chakan, which are affiliated to an independent entity.

Entro fine giugno il board di Vw approverà il piano Skoda per rilanciare il gruppo tedesco in India. Nel 2021 inizieranno ad essere prodotti 6 veicoli ( 3 a marchio Vw e 3 a marchio Skoda) sul pianale MQB A0 India, in modo da poter offrire vetture con un prezzo base di 8.000 euro.


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MessaggioInviato: mer mag 02, 2018 2:00 pm 
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Iscritto il: lun mar 13, 2006 8:29 pm
Messaggi: 14167
Sarà la decima volta che ci provano, l'ultima volta che si son messi ci siamo andati di mezzo noi europei, a cui hanno rifilato la Up! a 15mila euro e la Mii Mango :ridi


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MessaggioInviato: mer mag 02, 2018 8:18 pm 
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Iscritto il: dom nov 21, 2010 8:25 pm
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Località: Earth - Sol III
Secondo me fanno letteralmente un marchio low-cost: i prossimi modelli avranno il logo VW in plasticaccia da due soldi.


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MessaggioInviato: gio mag 03, 2018 9:12 am 
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Iscritto il: lun mar 13, 2006 8:29 pm
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Salvo poi produrla a Wolsfburg nella stessa linea del Touareg e prezzarla di conseguenza, come da manuale :ridi


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MessaggioInviato: gio mag 03, 2018 9:29 am 
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Iscritto il: mar set 26, 2006 4:08 pm
Messaggi: 14123
Località: Monza
Multiplone ha scritto:
Salvo poi produrla a Wolsfburg nella stessa linea del Touareg e prezzarla di conseguenza, come da manuale :ridi


lo sai che i tedeschi sono precisi: hanno detto low cost nel senso che a loro costa poco produrla, non che la prezzano a poco! :leggi

_________________
"Scusi, ma lei ha preso la patente di guida veloce?"


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MessaggioInviato: gio mag 03, 2018 3:44 pm 
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Iscritto il: dom nov 21, 2010 8:25 pm
Messaggi: 9251
Località: Earth - Sol III
Multiplone ha scritto:
Salvo poi produrla a Wolsfburg nella stessa linea del Touareg e prezzarla di conseguenza, come da manuale :ridi


Ma no, intendevo proprio il marchio, quello appiccicato sulla calandra. Sarà quello ad essere low cost, il resto della macchina uguale a prima.


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MessaggioInviato: ven lug 06, 2018 9:18 pm 
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Iscritto il: ven apr 28, 2006 6:03 pm
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INDIA 2.0’: Volkswagen Group invests one billion euros in project led by ŠKODA AUTO

Volkswagen Group is investing one billion euros in the implementation of the project
Together, ŠKODA AUTO and Volkswagen will develop new models in the A0 segment for the Indian market
The first model to appear as part of the project will be an A0 SUV – to be showcased in 2020
Technical development of new products will predominantly take place in India to ensure closest proximity to the market

ŠKODA Member of the Board for Sales and Marketing, Alain Favey, ŠKODA CEO Bernhard Maier, Managing Director of ŠKODA AUTO India Private Ltd Gurpratap Boparai and ŠKODA Member of the Board for Finance and IT, Klaus-Dieter Schürmann (from left to right) today at the press conference concerning the project „INDIA 2.0“ in New Delhi.

ŠKODA AUTO CEO Bernhard Maier and Gurpratap Boparai, Managing Director of ŠKODA AUTO India Private Ltd, announced details of the ‘INDIA 2.0’ project at a press conference in New Delhi today.

Going forward ŠKODA AUTO is responsible for leading Volkswagen Group’s planned model campaign on the Indian market. Volkswagen Group is investing one billion euros into the implementation of the project, primarily between 2019 and 2021. To ensure closest-possible proximity to the market, a project centre is being set up in India where, for example, vehicle development will take place.

ŠKODA AUTO CEO Bernhard Maier said, “Experts predict that in the next few years India is going to become the third-largest automotive market worldwide. With our ‘INDIA 2.0’ project we are now creating the right conditions for sustainable growth there. Our objective is ambitious, but achievable: together with the Volkswagen brand, we are seeking a market share of up to five per cent in the long term, depending on market and segment development.”

Gurpratap Boparai, Managing Director of ŠKODA AUTO India Private Ltd, added, “With the ‘INDIA 2.0’ project, ŠKODA AUTO and Volkswagen Group are in an excellent position to optimally confront the dynamics of the Indian car market. In India, we will offer top-class products at prices that amount to a paradigm shift in the automotive industry. We will manufacture the new products locally based on the heavily localised MQB A0 platform, which already fulfils the stricter emission and safety standards that are expected to come into force in India in 2020.”

Initially, ŠKODA AUTO is developing the sub-compact MQB A0 platform with a focus on India (MQB-A0-IN). In the second phase, ŠKODA will be assessing the possibility of exporting vehicles manufactured in India. ŠKODA and Volkswagen will develop several products based on this platform. The model campaign will begin in 2020 with an SUV.

To ensure that the planned models will fulfil the requirements of Indian customers to the utmost extent, ŠKODA AUTO is looking to be as close to the market as possible from the very start. The technical development of the new products will therefore predominantly take place in India. To this end, the car manufacturer plans to gradually create new jobs.

Sarà la volta buona. Dopo gli insuccessi del primo sbarco nel 2009, l'umiliante rottura con Suzuki e l'abortita alleanza con Tata il gruppo VW riprova a conquistare l'India. Skoda guiderà lo sviluppo dell'intero gruppo e svilupperà una variante super economica della piattaforma MQB. A partire dal 2021 Skoda e Vw offriranno ciascuna 3 modelli prodotti localmente (saranno versioni suv-berlina-5 porte di segmento B).


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