Con l'inizio del nuovo anno arrivano i consuntivi di vendita dei vari costruttori.
AUDI AG: new record year with 1.8 million deliveries in 2015
• Audi CEO Rupert Stadler: “We have exceeded our Strategy 2015 targetby
• Sales chief Dietmar Voggenreiter: “Foundations for further growth have
been successfully laid”
• U.S. sales doubled in five years
AUDI AG achieved a new sales record in 2015: Compared with 2014, worldwide deliveries increased by 3.6 percent to around 1,803,250 automobiles. This total was achieved despite the fact that the first representatives of the current model initiative – the new A4, the new Q7 and the new R8 – were not yet available in all regions of the world. In Europe and China, Audi confirmed its position as the most successful premium brand; in the United States, the brand with the four rings grew at twice the rate of the market. In December, around 158,450 customers worldwide chose an Audi, an increase of 5.6 percent. This means that the company has increased its sales for the 72nd successive month.
Audi raggiunge 1,8 milioni di auto nel 2015 con una crescita del 3,8%, il risultato è più che soddisfacente, USA ed Europa hanno aiutato non poco perché la Cina si è praticamente fermata.
Il 2016 dovrebbe essere migliore grazie ai nuovi modelli come A4, Q7, A5, A3 restyling, Q5, Q2 e A8.
Mercedes-Benz delivered more cars to customers in 2015 than ever before in one year. The Stuttgart-based premium brand with the three-pointed star sold a total of 1,871,511 vehicles (+13.4%), posting its fifth record year in a row. Furthermore, the year 2015 ended for Mercedes-Benz with its strongest-selling December (178,017 units, +9.1%) and best quarter (495.159 units, +8.8%).
Mercedes e' riuscita a strappare il secondo posto ad Audi nel settore premium, rispetto alle rivali tedesche la stella a 3 punte e' riuscita a crescere enormemente anche in una Cina che sta rallentando.
Grande merito va alle compatte ( soprattutto alla GLA), alla Kl. C e alle Smart.
Jeep® global vehicle sales increase 22 percent in 2015 to highest total in brand's 75-year history: 1,237,583 units
2015 Jeep global sales total surpasses 2014's previous record of 1,017,019 units
U.S. sales increase 25 percent to a record 865,028 units
Sixth consecutive year of Jeep sales increases globally and in U.S.
Jeep Wrangler, Cherokee and Patriot record best-ever global annual sales
Wrangler, Cherokee, Compass and Patriot achieve best U.S. annual sales
December marked the Jeep brand's best monthly sales ever, globally (127,879 units, up 32 percent) and in the U.S. (89,654 units, up 42 percent)
Sales of every Jeep vehicle improved in U.S. in 2015
Sales of Jeep vehicles increased 56 percent in the Europe, Middle East & Africa region and 135 percent in Latin America in 2015
The Jeep® brand recorded sales of more than 1.2 million units worldwide in 2015 – the highest total in its 75-year history – setting a global sales record for the fourth consecutive year. Sales of 1,237,583 Jeep vehicles improved upon the brand's 2014 global record of 1,017,019 by 22 percent. In the U.S., sales of 865,028 units bettered the 2014 total of 692,348 units by 25 percent.
"2015 marked the second consecutive year of more than 1 million Jeep vehicle sales across the globe, the sixth straight year of Jeep sales increasing globally and in the U.S., and the highest total in the brand's 75-year history," said Mike Manley, Head of Jeep Brand – FCA Global. "While we introduced the all-new Renegade, which is delighting consumers across the globe, we're especially pleased that several Jeep vehicles recorded best-ever annual sales, both globally and in the U.S.
"In 2015, we began local manufacturing in Brazil and returned to local manufacturing in China after an absence of nearly a decade, further globalizing the Jeep brand," Manley added. "Now, in 2016, we look forward to celebrating the 75th Anniversary of Jeep, and continuing to deliver a full lineup of class-leading capable and efficient SUVs."
Jeep 2015 sales rose 56 percent in the Europe, Middle East & Africa region and 135 percent in Latin America.
December marked the highest monthly sales ever for the Jeep brand, both globally (127,879 units) and in the U.S. (89,654 units).
Jeep vehicle sales were led globally and in the U.S. in 2015 by Cherokee (295,081 global; 220,260 U.S.), Grand Cherokee (277,236 global; 195,958 U.S.), Wrangler (255,283 global; 202,702 U.S.), Renegade (158,351 global; 60,946 U.S.), Patriot (143,003 global; 118,464 U.S.) and Compass (108,626 global; 66,698 U.S.).
Jeep continua la sua cavalcata di trionfi, le vendite sono aumentate del 22% e rischia di superare il marchio Fiat all'interno del gruppo FCA.
Anche modelli stra vecchi macinano record e la Renegade sta conquistando i mercati extra americani.